📱 Social Media Tools
Social Media Rate Calculator
Build your monthly retainer price from your deliverables and hourly rate. Stop undercharging for social media management.
Your details
Suggested rate for this level: $55–$77/hr
Each additional platform adds 15% to account for cross-posting complexity
Enter quantity per month for each included deliverable
Enter your deliverables and hourly rate to calculate your monthly retainer price.
Frequently Asked Questions
How much should social media management cost per month?
Freelancers typically charge $500–2,000/month per client for 1–2 platforms with content creation; agencies $2,000–10,000+. Price by deliverables and outcomes, not hours — clients buy growth, not time.
How many clients can one social media manager handle?
With content creation included, 4–8 clients is a realistic full-time load. Beyond that, quality slips or you need contractors — which your pricing must already support.
Should I charge setup fees for new clients?
Yes — a one-time onboarding fee ($300–1,500) covering audits, strategy, templates, and profile optimization. The first month is your most labor-intensive; price it that way.
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